R.L. Polk & Co. interactive sales demos
As the leader in global automotive intelligence, R.L. Polk & Co. (Polk) has an enormous amount of data to offer its clients. However, it’s sometimes difficult to convey in simple terms what it is that Polk is offering.
To combat this problem, we were enlisted to create several interactive sales pieces that walked a prospective client through what Polk products could do for them. These demos were built in Flash and featured voice-over that led the user through a step-by-step examination of a particular Polk offering.
The interactive tools were shared by a member of Polk’s sales team in person, or could be posted online for a client to review on their own.